Are you an experienced Product Marketer in the payments industry looking to lead a team and product marketing strategy in a scaling fintech at the forefront of the industry?
Responsibilities: As Vice President of Product Marketing, you will lead our global issuer payments product marketing efforts, shaping strategy and storytelling for our comprehensive suite of payment solutions. In this pivotal role, you will:
Drive Growth And Innovation Develop and execute integrated B2B marketing strategies that showcase our innovative payment technologies.Craft compelling narratives and campaigns that resonate with fintechs, banks, and other target audiences.Lead product launches and go-to-market initiatives, working closely with product and sales teams.Shape Market Perception Simplify complex payment concepts into clear, impactful messaging for diverse stakeholders.Produce thought leadership content that positions Thredd as an industry leader.Analyze market trends and competitive landscapes to inform strategy.Lead a High-Performing Team Mentor and develop a team of product marketers, fostering a culture of excellence.Collaborate across functions to align marketing efforts with product development and business goals.Manage external agencies and cross-functional initiatives.Qualifications: Proven track record in B2B product marketing for payments/financial services companies.Deep understanding of the payments industry, trends, and technologies.Exceptional writing and communication skills.Strong analytical and data-driven decision-making abilities.Experience managing campaigns via marketing automation tools and CRM system.Hiring organization: Thredd sits at the heart of the global payments revolution, processing billions of issuer transactions annually across 44 countries for the world's leading fintechs, digital banks, and embedded finance providers.
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