Marketing Strategy Data Analyst - Brand Effectiveness

Details of the offer

Our client is a well-known building society with headquarters in Swindon; As one of the largest savings and mortgage providers in the UK, 15 million members are at the heart of everything they do.
On behalf of this organisation, AMS are looking for a Data Analyst for an initial contract running to April 2025 (the end of this financial year) with scope for extension.
This is a flexible hybrid working arrangement with some presence expected in the Swindon office.
Purpose of the Role: Our client, a major UK building society, are undergoing a huge marketing campaign across the UK.
The purpose of this role is to provide data-driven insights to the marketing team to maximise the effectiveness of this and future campaigns, particuarly with regard to branding.
You will be analysing the effectiveness of existing strategies, helping to track cost, assessing how campaigns are performing against their forecasts, building out reporting dashboards and more.
This is a hands-on technical role involving coding in SQL and SAS.
As a Marketing Insights Data Analyst you will be responsible for: Identifying trends and patterns within large datasets to guide marketing decisions.
Creating impactful visualisations to acheive stakeholder buy-in on marketing strategy.
Collaborating with stakeholders to ensure alignment of data insights with business objectives.
Delivering regular reports and presentations to key stakeholders to inform campaign adjustments.
Continuously optimising reporting processes for improved efficiency.
What we require from the candidate: Proven experience as a Data Analyst, preferably within a marketing team or related field.
Strong proficiency in SQL and SAS for data analysis and reporting.
Experience with data visualisation tools and creating dashboards.
Excellent problem-solving and analytical skills, with a focus on data-driven decision-making.
Ability to communicate insights clearly to both technical and non-technical stakeholders.
Strong organisational skills and attention to detail.
A proactive mindset and the ability to work independently as well as part of a team.
Next steps This client will only accept workers operating via an Umbrella or PAYE engagement model.
If you are interested in applying for this position and meet the criteria outlined above, please click the link to apply and we will contact you with an update in due course.
AMS, a Recruitment Process Outsourcing Company, may in the delivery of some of its services be deemed to operate as an Employment Agency or an Employment Business.


Nominal Salary: To be agreed

Source: Talent_Dynamic-Ppc

Job Function:

Requirements

Marketing Executive

We are seeking a dynamic and creative Marketing Executive to join our growing team. The ideal candidate will be responsible for developing and executing mark...


United Strategies International Limited - Swindon

Published 6 days ago

Senior Social Media Executive

Senior Social Media Executive Based; Greenbridge, Swindon with some travel to Stores At WHSmith, our people are at the heart of everything we do. They are th...


Whsmith - Swindon

Published 4 days ago

Chief Marketing Officer

We are representing a niche market leader, generating around £20m in turnover, that has recently secured private equity investment to support global expansio...


Spencer Group - Swindon

Published 5 days ago

Senior Manager - Brand Design

The Nationwide brand was very successfully relaunched in October 2023. At the heart of the relaunch was a new brand visual identity fitting for a modern mutu...


Nationwide Building Society - Swindon

Published 3 days ago

Built at: 2024-11-22T00:24:14.050Z