Are you a Paid Search and Video Advertising expert with a knack for engaging users and providing exceptional experiences?
Look no further, as we are seeking a talented individual to join our team!
As a Growth Marketing Expert, you will play a pivotal role in reaching and engaging B2B audiences, including HR Directors, operations managers, and finance managers.
Your main focus will be on understanding their pain points and decision-making processes to deliver effective solutions.Key Responsibilities:- Setting up and optimizing paid campaigns on platforms like LinkedIn, Bing, and YouTube- Managing email outreach campaigns for maximum impact- Utilizing ad networks such as Infolinks and Media.net for targeted advertising- Conducting journalist outreach via HARO and Journolink to secure valuable backlinks- Generating insightful Google Analytics reports- Developing reporting dashboards and presenting weekly/monthly reports to the team- Identifying optimization opportunities for campaign delivery- Implementing automation solutions to enhance operational efficiencyQualifications:- Proven experience in Paid Search and Video advertising- Strong data-driven approach with a focus on user engagement across the funnel- Familiarity with B2B audience pain points and decision-making processes- Proficiency in Google Analytics and reporting tools- Ability to think strategically while executing tactically- Experience with automation tools for campaign managementPreferred Skills:- Certification in Bing, Google Ads or similar platforms- Knowledge of SEO best practices for content optimization - Excellent communication skills for journalist outreach - Creative problem-solving abilities Join us to be part of a dynamic team that values innovation, creativity, and professional growth.
You'll have the opportunity to make impactful contributions while working in a collaborative environment that fosters development.
Take the next step in your career with us!Transformify (TFY) is trusted by businesses on 4 continents to manage their workforce and automate billing and contractor payments.