Digital Marketing Strategist

Job Title: Digital Marketing StrategistLocation: Basildon (Hybrid)Salary: £35k*No sponsorship offered for this role*Our client, a leading provider of underfloor heating solutions, is seeking an experienced and results-driven Digital Marketing Strategist to join their dynamic team.
This role offers a unique opportunity to craft and implement cutting-edge strategies that drive online visibility, increase organic traffic, and enhance brand presence in a competitive market.
The ideal candidate will have a proven track record in SEO, a deep understanding of industry trends, and a passion for optimizing digital performance.
Responsibilities:Create SEO-focused content to drive engagement and conversions.Perform technical audits to fix site speed, mobile usability, crawl errors, and indexing issues.Research keywords, analyse competitors, and identify trends to maintain a competitive edge.Develop and execute strategies to improve organic rankings, traffic, and conversions.Build high-quality backlinks to strengthen visibility and authority.Use tools like Google Analytics and Search Console to track performance and find growth opportunities.Monitor competitors and adjust strategies to stay ahead.Key skills:Minimum of 2 years' experience in SEOIdeally worked for a BrandExpertise in using platforms such as Google Analytics, Search Console, and Shopify.You enjoy analysing data and leveraging insights to shape your strategies.You excel at developing engaging content while also focusing on the intricacies of site structure.You thrive in a team environment and value working together to achieve goals.