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Please apply via our website so we can process your application.
* Position: Digital Marketing Manager (Maternity Cover -12 Month Fixed-Term Contract) Location: Glasgow, Head Office Job Type: Part-Time, 3 Days Per Week Salary: £24,000pa Benefits: Annual bonus, 28 days annual leave, increasing with length of service plus 4 public holidays, medical cash-back programme, free on-site parking, staff discounts and more!
An exciting opportunity has arisen within Matthew Algie to apply for the position of Digital Marketing Manager on a part-time, fixed-term basis.
In your role, you will drive forward essential digital marketing projects, boosting the company's digital presence within the market and drive a significant increase in relevant B2B engagements and enquiries for the core channels we operate in.
These include Cafes, Convenience, Retail, Hospitality and Workplace Key Responsibilities include: Development and delivery of the lead generation and content strategy (including pay-per-click advertising, email marketing and telemarketing strategies) With support from an external agency, development and implementation of pay-per-click (PPC) advertising on relevant channels.
Platforms include Google, Bing, Meta and LinkedIn.
Management of our group websites, including Matthew Algie, Smokin' Bean and Espresso Warehouse Digital and Web Agency management and liaison for key digital projects within agreed budgets Delivery of a rich stream of blog posts and social media content Management of the UK and Ireland group social media strategy in line with brand and channel strategies.
Content writing, keyword research and website optimisation in line with SEO best practices.
Creating and delivering an email marketing strategy, plus refinement and growth of GDPR-compliant email databases ( GDPR compliance) Managing the Digital Marketing budget in line with the overall marketing budget and company objectives Line management of Digital Marketing Assistant For more information and to apply, go to https://www.matthewalgie.com/about/careers/