Are you an experienced SaaS Product Marketing Manager? Are you looking for a fast-paced role in a growing Fintech company?
Are you results-driven with a proven track record of delivering successful go-to-market strategies?
WHO WE ARE Defaqto is one of the UK's most trusted sources of financial product and market intelligence. By bringing together product data, technology, and consumer insight we help everyone make smarter, more informed financial choices now, and in the future. And in doing so we hope to raise industry standards, power consumer choice, and help the industry meet evolving customer needs.
WHAT'S THE PURPOSE OF YOUR ROLE? This is a brand new role and an incredible opportunity for a results-driven product marketing manager to join a rapidly scaling business at an exciting period in our journey. In this role, you will develop and implement marketing strategies that drive product awareness, customer engagement, and revenue growth. You will work closely with the product management, sales, and customer success teams.
WHAT YOU'LL DO Build and maintain product messaging that resonates with our target audiences. Lead the development and execution of go-to-market strategies for new product launches and product updates. Work closely with the sales and customer success teams to ensure consistency in messaging and sales enablement. Collaborate with our PR & Social media manager to co-create marketing collateral, case studies, whitepapers, and website content. Plan and execute marketing campaigns to promote products, create cross-selling opportunities, support client retention, and drive revenue. Work closely with product management and sales to provide product features feedback and support product evolution. WHAT YOU'LL NEED TO SUCCEED These are our essential requirements:
Bachelor's degree in marketing, business, or a related field. At least 5+ years of proven experience in a similar role within a SaaS environment. Relevant understanding of products across the Defaqto product set. Proven ability to create compelling messaging and campaigns that drive engagement. Creative and analytical skills. Planning and project management skills. Positive, entrepreneurial approach. WAYS OF WORKING Your office base will be in London EC1 or Haddenham (London Marylebone to Oxford line) on a hybrid basis. You will be expected to be in the office 2 to 3 times a week.
RIGHT TO WORK We are unable to provide Skilled Worker sponsorship for this role, so applicants will need already to hold the permanent right to work in the UK.
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