Product Marketing Associate We require a Product Marketing Associate ready to start no later than January 2025 with a preference to start November 2024.
Brief: While we have ongoing advertising spend, we would like assistance with the creation, management and execution of a marketing strategy - anchored to clear weekly and monthly areas of activity - which ensures our point of view is communicated to our addressable market.
In March we will be hosting a physical event in Central London, which would fall under the direction and management of the role.
About you You'll have a minimum of 2 years experience in Product Marketing and will be comfortable working behind the scenes as well as 'front-of-house' willing to engage with existing customers.
You'll be able to provide references as well as case studies where you'll be able to talk clearly and articulately about the measurable impacts your work has had under your direction and leadership on other projects/positions.
You will have evidence of being able to simplify complex technical language while making this relatable to target demographics.
You'll be comfortable working with Product and Sales teams as well as leadership to help refine and articulate our messaging, point of view and tone of voice to support your proposals for marketing and strategy.
You'll have experience managing campaigns and analyzing the effectiveness and impact of campaigns, identifying and refining approaches on insight learned.
About this role You will be based in London and your weekly activity will center around: The management of social - across all relevant channels - for all business-wide activity e.g.
Physical/digital events, our monthly podcast, editorials et al managing, maintaining and building an asset library.
Authoring and creation of monthly newsletters to an existing subscriber base, bringing together relevant content to ensure useful and engaging content is delivered.
Management and organization of our monthly in-person lunches in Central London, co-ordinating and allocating budget.
Management and organization of annual in-person events in Central London, co-ordinating and allocating budget.
Management and organization of gifting during seasonal holidays for all customers, co-ordinating with suppliers and allocating budget.
Building and further enhancing engagement across LinkedIn and Social Channels posting relevant content to these outlets.
Liaising with trade press to support any announcements, press releases or editorials, building and enhancing our relationships with press.
Book speakers for online events - and as the role progresses - build up your own knowledge to be able to host online events of your own.
Work with industry partners and providers to develop opportunities for partnerships and collaboration.
How you'll work You'll be looking for a mixture of both remote and face-to-face work with our wider team in London as and when the needs of the project require it.
We are a close-knit, highly competent team that likes to get their hands dirty and this role will suit someone who prefers - or is looking for an opportunity - to work in an environment that allows for meaningful, deep work outside a large-scale corporate environment.
Comfortable with the complex: You can unravel and make sense of complicated information and solve problems, while making this relatable to target demographics Being accountable and honest: Conducting experiments, being open to failure and successes to inform decisions; A self-starter.
Action orientated: Initiate and share new opportunities with energy and enthusiasm.
The Offer: £28-33,000 annual salary Hybrid working weeks via the use of WeWork coworking membership to meet up with other London-based colleagues and trips to the Manchester office as and when required Flexible working hours and autonomy, travel and tickets covered for attending industry events Company Macbook and Stationary budget 25 days paid vacation per year plus national holidays AG 1 subscription, Cash Back Health Plan and AXA Health Insurance