Are you a data-driven CRO expert, ready to optimise digital experiences and drive growth for a fast-scaling, private equity-backed group?
We've partnered with a highly profitable and rapidly growing organisation revolutionising the education sector through innovative solutions for behaviour management and teacher recruitment.
With over 12,000 schools already benefiting from its offerings, this group is on a mission to scale globally, and high-converting online user journeys are at the heart of its strategy.
This role offers the opportunity to own and optimise digital touchpoints across multiple brands, transforming the way teachers, schools, and parents engage with cutting-edge educational resources.
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Key Responsibilities Conversion Optimisation: Conduct quantitative and qualitative analysis to identify impactful changes across group websites, from teacher recruitment platforms to subscription-based training services.
Strategic Testing: Design and execute A/B tests and implement UI/UX improvements to enhance user engagement and drive conversions.
Cross-Functional Collaboration: Work closely with marketing, product, L&D, and IT teams to align on conversion strategies and execute high-impact initiatives.
Platform Management: Leverage tools like Hubspot, Google Analytics, and PowerBI to extract actionable insights; manage Wordpress sites and oversee agency/freelance UX/UI designers when needed.
Stakeholder Management: Evangelise the benefits of optimised user journeys and build strong partnerships across teams to prioritise high-ROI opportunities.
Profitability Focus: Use frameworks like ICE (Impact, Confidence, Effort) to ensure every intervention aligns with the group's growth and revenue goals.
What We're Looking For Proven experience in end-to-end CRO, ideally across both B2B and B2C digital journeys.
Strong analytical skills, with proficiency in Hubspot, Google Analytics, and data visualisation tools.
Experience in UI/UX testing and implementation, with a good grasp of Wordpress (or a desire to learn).
Excellent communication and collaboration skills to manage stakeholders across multiple business units.
Entrepreneurial mindset with a track record of delivering measurable, profitable growth.
Bonus: Background in data analysis, consulting, or a related field.
Culture and Fit Join a mission-driven organisation that prioritises making a meaningful impact on the education sector.
The team values collaboration, innovation, and a focus on measurable outcomes, creating an environment where you can thrive professionally while contributing to a cause that matters.
What's on Offer Opportunity to own and shape the online optimisation strategy for a group of high-impact brands.
A collaborative team environment that supports experimentation and innovation.
Competitive compensation and the chance to contribute to a fast-scaling, private equity-backed success story.
If you're passionate about driving growth through high-performing online journeys and ready to make a difference in the education space, apply now!