We have a fantastic opportunity with our client based in Elstree, they are looking for a Marketing Manager to help create and drive all marketing activity.
This is a senior, pivotal stand-alone role that offers a fantastic opportunity to shape the future of the company's marketing strategy.
You will ideally live within a 10-mile radius of the Elstree office What's in it for you?· Salary: Up to £65k depending on experience · Hours: Mon-Fri 9am-5.30pm, with flexibility on offer for the right candidate – reduced days/hours considered.
· Benefits: 25 days annual leave, plus 8 bank holidays, Employee Referral scheme, NEST pension scheme, free on-site parking.Key Responsibilities· Develop and execute the marketing strategy which supports current and future business plans.
· Conduct market research, identify target markets and execute strategies to reach potential audiences and deliver to their needs.
· Create and deliver holistic social media campaigns which promote audience growth, engagement and pay per click campaign management.
· Manage internal communications and cross functional collaboration.
· Prepare marketing and sales collateral including brochures, direct emails, user guides, press releases and presentations in conjunction with a graphic designer.
· Manage and plan budgets, resources and execute on all deliverables on time.
· Analyse post campaign reports, report on KPIs and identify the effectiveness of strategies and campaigns and implement recommendations.
· Gain media coverage with key industry titles.
· Maintain the brand into all internal and external marketing communications.
· Proactively manage key relationships with external suppliers and internal stakeholders, especially sales, to ensure the above is executed consistently across the business.
· Work with the website designer to create engaging and informative content, reviewing and making small changes, when required.
· Develop a deep understanding of the market, products, services, end user behaviours and industry trends.
What the employer is looking for:· Minimum 5 years' experience in a similar product marketing role.
· Educated to degree level in marketing or business-related subject, e.g.
CIM.
· Ability to understand the target market at a high level.
· Proven experience working on online and offline marketing activities.
· Outstanding written communication and verbal reasoning skills, with excellent English.· Excellent planning, documentation, presentation and organisational skills with meticulous approach and thorough attention to detail.
· Strong commercial awareness and experience of managing budgets and proving ROI.· Social media profile management and audience growth.
· Proven experience of pay per click campaign management.
· A creative approach.
· Proven experience of building relationships with key industry publications to gain media coverage.
· Computer and systems literate with good analytical/numerical skills.
· Self-motivated and proactive attitude towards work.