Marketing Manager

Salary: £50,000-£60,000.

Location: City of London.

Nearest tube: Moorgate.

WFH policy: Initially full-time in the office to learn the products and market, then 2 days from home.
(The Head of Marketing does 2 days from home.)

About the company Transforming their industry, our client is a fast-growing and award-winning B2B fintech with a respectful and ambitious culture.

The role You'll be a great executor and work closely with the marketing lead to support a variety of campaigns to help the business acquire, convert, retain, and upsell customers.

Demand Generation: plan and execute campaigns to acquire, nurture, and convert prospects (organic social, paid social, email, webinars, events) Content Marketing: understand the ICP and oversee the creation of content used in campaigns to create demand.
You'll work with a freelance writer and graphic designer to support you.
CRM: manage and set best practice for use of the CRM What you will need to succeed in this role B2B marketing experience with a passion for execution (if you have some understanding of the fintech or technology space, that would be an advantage but isn't essential).
Experience of running paid LinkedIn ads Understanding of how to create demand through content marketing