Marketing Executive

HartleyCo has paired with a really good business to help on their search for a marketing executive!
JOB OVERVIEW Join as a Marketing Executive, driving brand awareness, lead generation, and customer engagement.
Collaborate across teams to develop and execute marketing strategies for our innovative products.

RESPONSIBILITIES Strategic Planning : Develop and implement marketing plans aligned with business goals.
Analyze market trends and customer behavior.
Digital Marketing : Manage SEO, SEM, email campaigns, and create engaging online content.
Optimize digital performance through data analysis.
Content Creation : Produce targeted content across platforms, ensuring consistent messaging.
Event Management : Coordinate industry events and trade shows, enhancing lead generation.
Market Research : Identify customer needs and market opportunities.
Collaboration : Work with cross-functional teams and external partners to align marketing efforts with business objectives.
SKILLS & EXPERIENCE B2B marketing experience, ideally in technical or industrial sectors.
Proficiency in HubSpot CRM, Google Analytics, AdWords, and SEO tools like SEMrush.
Knowledge of WordPress, HTML, CSS, and Adobe Creative Suite (Photoshop, InDesign).
Strong communication, content creation, and project management skills.
Experience in optimizing landing pages, A/B testing, and campaign management.
BENEFITS 25 days annual leave + Bank Holidays (increases with service) Pension, Life Assurance, Private Medical, Cycle to Work Scheme Discretionary Annual Bonus, Team events, and perks WORKING PATTERN Mon-Thu: 08:30 – 17:00 & early finish on Fri