Job Description - Head of Digital Communications, External Relations (047438) OrganisationDigital Communications
JobCommunications
Position Type - Full Time
Job reference number: 047438
Contract type: Permanent
Salary: £89,041 per annum
Grade: 13
About the roleThis role is an exciting opportunity to lead the GLA's Digital Communications Team, providing digital communications advice and services to the Mayor of London, Mayoral Directors, Mayoral Head of Digital, the Deputy Mayors, advisors, and senior GLA officers.
You will have overall responsibility for implementing the strategic vision of the Mayor's Office and the digital communications strategy for the Mayor of London within the External Relations department.
Principal accountabilitiesReporting to the Assistant Director of External Relations, lead a team of 15+ staff to deliver timely, impactful proactive and reactive digital communications content.Work in partnership with the Mayoral Director for Communications, the Mayoral Head of Digital, and the Mayor's Office to provide strategic leadership on digital strategy and communications.Lead the delivery of work across various digital communications mediums, including:Short and longform copywritingShort and longform video / filmIn-house digital / programmatic advertisingPlay a key role as part of the External Relations leadership team ensuring that all opportunities to use digital communications channels to engage the public are leveraged.Lead on the planning and delivery of urgent digital communications needs in response to a major incident.Manage staff and resources allocated to the job in accordance with the GLA's policies.Promote and enable equality of opportunities and promote the diverse needs of London's communities.Person specificationIn-depth knowledge of and experience working at a senior strategic and political level in a complex organization.Robust strategic communications judgement and understanding of the political context.Deep expertise in social media strategy, video strategy, community relationship management, and digital advertising strategy.Evidence of performance managing digital programmes to support strategic decision making.Successful track record leading complex and politically sensitive digital programmes.Expert understanding of agile delivery for digital programmes.Strong understanding of the impact of the internet and digital technology on Londoners.Understanding of the role of technology in public safety.Demonstrable knowledge of London and its challenges.Evidence of the ability to write concisely and fluently.A proven ability to lead and motivate teams.Application Process & Additional InformationPlease note all applications for this vacancy must be submitted via our online recruitment system.
We do not accept CVs alone for this role. If you would like to apply for the role you will need to submit the following: Personal statement with a maximum of 1500 words addressing the essential criteria outlined above.Applications submitted without a Personal Statement will not be considered. We welcome applications from everyone regardless of age, gender, ethnicity, sexual orientation, faith, or disability.
We are committed to being an inclusive employer and we are happy to consider flexible working arrangements.
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