ABOUT THE ROLE Your role will be to support the development and implementation of the global communication & media strategy at a brand level.
You will lead the development of strategies for major global campaigns within the comms roadmap alongside other members of the team.
You will also be responsible for helping develop best practice guidelines for media effectiveness, creating a data-led approach to brand building and performance driving.
You will also be responsible for advising and steering the local markets with any of their strategic planning they are doing at a local level.
For each of these projects, you will be supported by the Head of Strategy and the specialist area experts.
You will work in an integrated team with Omnicom counterparts in creative (DDB), performance (OPMG/RAPP), and others to create 360 consumer journeys.
It is a lean team of 3 experienced strategists who must be able to deliver "top-to-bottom" strategies that connect to asset development and campaign activation in market.
You will report to the Head of Strategy and Global Account Lead.
ABOUT YOU We're looking for a highly experienced agency strategist that also has expertise and/or experience working in integrated or x-agency teams with creative and other specialisms.
An independent self-starter, you will be able to quickly establish credible relationships with senior clients and creative agency counterparts to effectively position PHD (and Omnicom) as a valued strategic partner.
Our role is to deliver consistent excellence of the Brand Strategy through all touchpoints and markets.
The person will also need to have a strategic mindset to shape paid, owned, and earned consumer journeys.
Defining each of the different channels and audiences that will be recommended at a global level will also need suggestions on the message theme, so that the ad agency has a prompt on what to focus the creative teams to create.
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