Freelance Senior Innovation Strategist - Ldn

Our London studio is looking to build a roster of seriously talented freelance Senior Innovation Strategists for a pipeline of projects.
...have you worked on end to end innovation in FMCG/CPG?
...do you have an understanding of the cross-functional process (beyond design) that goes into delivering an innovation project for launch in market?
...are you available for freelance work in the coming months?
If this sounds like you, we'd love to hear from you!
ABOUT US: • 400+ strong global design agency • 100% independent • 26 years young • 8 studios around the world Bulletproof is the world's largest independent brand agency, combining unrivalled creativity with global reach.
We drive growth, standout and fandom for the world's most desirable brands.
Truly independent, we pride ourselves on shunning convention and getting sh*t done; above all, we march to the beat of our own drum.
You don't need a degree to get a job at Bulletproof: we choose talent over title and seek people with energy, passion and soul.
As a team, we blur the lines between branding, content, digital, film, innovation and packaging; all the while bringing our clients the very best of the best.
At Bulletproof we have three core beliefs: WE BELIEVE GREAT IDEAS CHANGE THE WORLD... We believe in the power of design to influence human behaviour, affect change and pierce conventions.
WE BELIEVE PEOPLE MAKE THE DIFFERENCE... That true collaborative spirit creates a compelling, infectious energy that delivers outstanding commercial results.
STAY NAÏVE… We believe naivety keeps you relentlessly curious, open to possibilities and leads to purer, more interesting and uncharted solutions.
ABOUT THE ROLE: Bulletproof has recently revamped our innovation offer, throwing out the old rule book of agency-led innovation and building an approach that marries our creative prowess with what clients really want.
To land our unique approach, we're specifically looking for freelancers who can speak to both innovation client and agency worlds.  This role will be supporting our Global Head of Innovation, working across our 8 studios globally to deliver innovation projects through our revamped approach with innovation ideas that turn into reality for our clients and ensuring innovation strategy is a valued revenue centre within the agency.
You'll be spearheading strategies that inspire and provoke iconic brands to stretch them into new whitespaces, ultimately delivering work that makes Bulletproof the chosen partner that both existing and new clients turn to for breakthrough innovation thinking that disrupts within culture.  We're looking for someone to work on our end to end innovation process from insight to strategy, to ideation to concepting, to bringing it to life in partnership with our creative team.
Your main duties and responsibilities will include: STRATEGY Analyse, interpret and find connections in research (qualitative, quantitative, social) to define innovation strategies, whitespaces and growth spaces  Translate brand growth ambitions and challenges into jobs to be done and opportunities Bring rigour to innovation ideation through various frameworks (i.e.
benefits ladder, portfolio architecture, innovation strategy house, etc.)
Analyse and manoeuvre complex market and/or consumer data to build size of prize potential  Build compelling stories that articulate innovation strategies and/or ideas for client sign off  IDEATION Build the above and conducting competitive research to build engaging and provocative stimulus for workshops Craft tailored, engaging workshop approaches and exercises to stimulate ideation   Attend and sometimes lead workshops with senior clients (i.e.
Directors, VPs, C-suite) Spark and invent novel innovation ideas that deliver the brief  CONCEPTING Transform ideations sessions and loose discussions into compelling, refined and launch-able concepts articulated in tight, brand & consumer language  Craft winning innovation propositions grounded for research stimuli, continuously iterating based on feedback or research findings   RESEARCH & INSIGHT Provide a point of view on qualitative & quantitative methodologies used across the innovation process, to ensure our concept or design output is fit for purpose  Design and conduct qualitative and quantitative research   INSPIRE CREATIVITY  Write creative briefs that inspire our creative team to bring ideas to life visually  Work collaboratively with creative teams to ensure we remain true to the strategic intention of the idea - from early concepts all the way to final assets   BUILDING PARTNERSHIPS Work collaboratively with brand strategists to ensure seamless integration between innovation and brand workstreams  Build productive and valued relationships with our clients to be who they turn to as a strategy sparring partner Requirements EXPERIENCE: Extensive experience working on end to end innovation from insights to ideation to launch (client, agency or consultancy), ideally in a lead capacity Demonstrable experience on analytic-backed storytelling that brings rigour to strategy while simplifying the complex (for example, leveraging Mintel GNPD, Nielsen, social data, or similar to build desirable and sizeable innovation propositions) Demonstrable experience on broader business & brand strategy disciplines such as strategic planning, portfolio strategy, brand architecture, positioning, brand stretch, partnerships and communication An understanding of the cross-functional process (beyond design) that goes into delivering an innovation project for launch in market HOW YOU THINK: A disruptive, blended logic and gut thinker that's able to balance creativity with commerciality High learning agility with a growth mindset, especially for new innovation approaches Self-starter that can independently complete innovation strategy workstreams, with oversight from the Global Head of Innovation HOW YOU SHOW UP: Confident communicator, with the ability to command and navigate a room of Marketing Directors and other senior clients through presentations and workshops Strong influencer who is able to build strong working relationships across the agency by partnering across cultures regionally and functions (strategy, creative, client services) Collaborative team player that actively contributes towards our culture with aligned beliefs OTHER: Ability to commit to travel associated with client projects Proficiency in Keynote & Excel NICE TO HAVE: Experience running qualitative & quantitative research  Experience working across various markets, in a matrix role or in a global capacity  Experience coaching junior team members through specific tasks towards a broader workstream  In line with our three core beliefs, we're looking for people that share our community spirit and are curious enough to question the status quo.
Could this be you?
If so, apply below!
  Benefits Competitive benefits package