Director Of Marketing Engagement

Company: Leading Retail Business Location: West Midlands (Hybrid) Role Overview: As the Director of Marketing Engagement, you will play a pivotal role in shaping impactful marketing strategies and leveraging technology to foster meaningful relationships with customers.
Your leadership will drive customer engagement and enhance the overall brand experience.
Key Responsibilities: Strategic Development: Create and implement innovative marketing strategies that resonate with customers and align with business objectives.
Customer Relationships: Develop initiatives that enhance customer loyalty and engagement through personalised experiences.
Technology Integration: Utilise marketing technology to optimise engagement efforts, ensuring seamless communication across channels.
Performance Measurement: Analyse data to assess the effectiveness of marketing campaigns and make informed adjustments to strategies.
Key Requirements: Experience: Proven track record in senior marketing roles, preferably within the retail sector.
Strategic Vision: Strong ability to think strategically and execute marketing initiatives effectively.
Data-Driven: Expertise in utilizing data and analytics to inform marketing decisions and improve ROI.
Team Leadership: Experience in leading and inspiring marketing teams to achieve high performance.
Hybrid Work Flexibility: Comfortable working in a hybrid environment, balancing office presence and remote work.
This is an exciting opportunity to lead marketing engagement at a prominent retail business, influencing customer relationships and driving growth.
If you are passionate about creating impactful marketing strategies and fostering team excellence, we would love to hear from you!