Job DescriptionOur client is a well established car dealer group who are looking to appoint a Digital Marketing Executive for their dealership.This is a varied and challenging role working within an existing marketing department.
Attention to detail and the ability to analyse marketing information to develop new business opportunities are an integral part of this role.You will need to have communication skills which are second-to-none.
Hitting the ground running, you'll have the key task of devising a marketing strategy in order to drive and grow visitor numbers to our online platforms.Digital Marketing Executive: • Devising strategies to drive online traffic to the website• Marketing off line & online campaigns, while staying within the budgetary constraints of the department• Drive brand awareness, prospect and customer engagement• Responsible for the digital strategy and execution of all digital marketing channels including PPC, display and management of external SEO accounts• Providing, refreshing and coordinating content for our website• Targeted results as well as be able to work autonomously while dealing with a heavy workload• Review new technologies and keep the company at the forefront of developments in digital marketing• Analyse and provide weekly & monthly digital marketing metrics and lead status reports• Confident and able to maintain rapport in all situations; over the phone and face to face.As a Digital Marketing Executive:• At least 2 years experience working in a Digital Marketing role.• You will have previous experience managing and planning the full marketing mix• You will be able to demonstrate experience in social media, digital marketing and understanding of the role that the internet plays• You will have good copy writing skills with good communication skills• You will hold the relevant Degree or professional qualification ideally CIM qualification.• You will be flexible within your role and work well within a team.• Result driven and delivery focused• You will be enthusiastic and determined to achieve results• Highly organised, flexible and be able to prioritise and work well towards time deadlines.Digital Marketing Package:OTE up to £25K Depending on ExperienceYou will receive an extra 3 days holiday after 3 years service with the companyCompany Pension Scheme