Campaign Manager Demand Generation - 12 Month Fixed Term ContractFunction: Brand and Marketing
Unit: Consumer
Location: One Braham (4140), London, United Kingdom
Salary: Competitive with great benefits
Work Arrangement: 3 days in the office, 2 days wherever
About EEWe're EE, the biggest mobile and broadband operator in the UK. We have a relationship in every second household in the country, serving up new tech, new services, and heaps of inspiration for every aspect of connected life.
We've been awarded the UK's best network for the last 10 years, central to our vision of being the most personal customer-focused technology company in the UK.
It's an exciting year for our brands, and you will own the planning and execution of our Demand Generation creative campaigns. You'll work with some of the UK's most talented agencies, responsible for delivering best-in-class DR creative across traditional and digital channels.
You will manage multiple campaigns simultaneously, covering major device launches, seasonal campaigns, and regular sales-driving campaigns. This role requires experience in managing agencies and senior stakeholders, as well as being a guiding leader for other team members.
You will work closely with media teams to ensure our campaigns deliver the best possible ROI for our Demand Generation marketing budgets.
What you'll be doingResponsible for briefing, planning, and delivery of all Demand Generation campaigns, working closely with agencies and multiple internal stakeholder teams.Developing close relationships with media teams to ensure a holistic response to briefs and campaign measurement.Delivering best-in-class creative campaigns across all media touchpoints for major device launches, seasonal events, and ongoing activity.Working closely with other areas of the brand team to ensure all campaign activity is aligned and integrated.Developing the creative approach for each audience and overall product category.Ensuring all campaigns have clear objectives, performance measures, and reporting capabilities.Day-to-day management of creative agency contacts and workflow.Developing and growing key agency relationships through activities such as monthly briefings and quarterly reviews.Management of complex budgets consisting of internal and Manufacturer funding.The skills and experience you will have under your beltSkills Substantial knowledge and experience in Demand Generation marketing, including the creation and delivery of both ATL and BTL campaigns.Track record of delivering excellent creative across all media channels and pushing brands to the leading edge of DR creative.Ability to establish credibility and build strong working relationships with stakeholders.Demonstrable professionalism in a complex, fast-paced environment.Ability to manage multiple campaigns simultaneously and prioritize key tasks.Ability to drive agency partnerships for clarity of workflow and priorities.Ability to inspire teams to evolve and improve creative and media approaches.Proven ability to translate solutions into practical marketing plans with a commercial impact.Able to deal with ambiguity and determine pragmatic solutions.Ability to work in a time-pressured environment with flexible hours.Experience navigating large, complex organizational structures.Working understanding of performance media is beneficial but not mandatory.Experience Highly experienced in developing and implementing effective acquisition campaigns for big brands.Experience in complex blue-chip companies within fast-moving trading environments.Experience managing multiple campaign executions each month.Experience managing and influencing multiple stakeholder groups.What's in it for you? What are the benefits?Working here, you'll receive an attractive salary and a range of competitive benefits, joining an ambitious organization with a culture of togetherness, collaboration, and inclusivity.
Competitive salary25 days annual leave (plus bank holidays)10% on-target performance bonusLife AssurancePension scheme (if you pay in 5%, BT will pay in an additional 10%)Option to join the Healthcare Cash Plan or other benefits (dental insurance, gym memberships, etc.)50% off EE mobile pay monthly or SIM only plansExclusive discounts on BT broadband packagesBT TV and 25% off NOW subscriptionsWorld-class training and development opportunitiesVolunteering days to give back to your communityBT is an equal opportunities employer, committed to creating an inclusive working environment. We value diversity and celebrate difference.
Although these roles are listed as full-time, if you're a job share partnership or work reduced hours, please still get in touch.
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