Job Description£30,000 Full-time Equivalent 30 - 37.5 hours/week FlexibleWe are seeking an experienced and dynamic Business Development Manager to join our team in Frodsham.
As a key member of our organisation, you will be responsible for driving growth, identifying new business opportunities, and developing local partnerships to expand our market presence.Research, identify and develop relationships in the local community maintaining a robust pipeline of opportunities by growing, influencing and leveraging your network.Lead and motivate the team to achieve enquiry generation objectives with the primary goal of bringing in new business to increase market share and generate employment opportunities.Develop and deliver a range of innovative approaches both face to face and virtually to increase awareness of Home Instead's client services and employment opportunities in the local community.Research, plan and successfully execute regular community marketing events including attending fairs, exhibitions, recruitment events and any other events that would promote our services to the public.Continually deliver a message that reflects our mission, vision and values and delivers our value proposition.Define marketing plans and digital media strategies that adhere to brand guidelines which focus on meeting or exceeding established goals, engagement, relationships and awareness.Develop and maintain knowledge of the Home Instead brand and raise awareness of Home Instead National Office marketing campaigns and recruitment initiatives across the network of relationships that have been built in the local community.
Accurately track and record enquiries and use the information to manage and adjust strategy to optimise messaging and education in the community.Use knowledge of the market and competitors to identify and develop the Company's unique selling propositions and differentiators.Maintain accurate data and information to analyse own performance.
Use data and information to continually assess performance against strategic goals.Ensure all activities align with the organisation's mission, vision, and valuesQualificationsProven track record in successfully developing, maintaining and leveraging strong relationships within a local community to achieve business objectives using a variety of tools and techniques.Good understanding of marketing principles with experience of using a range of marketing and communication approaches including managing digital media platforms/campaigns.Experience of building relationships both face to face and virtually.Experience of leading and motivating a team to achieve targets.Good working knowledge of IT systems with experience of Microsoft Office or Google Suite and virtual communication platforms with the ability to learn and adopt new technologies where appropriate.Experience of using data and analytics to make informed business choices.Effective interpersonal skills with excellent verbal and written communication skills with the ability to deliver effective and engaging presentations or workshops to a broad-based audience.Strong organisational and prioritisation skills.Self-motivated with the ability to work independently, use initiative and be resilient.Ability to work flexibly to meet the needs of the business.Valid driving licence and willingness to travel as neededAdditional InformationIf you have a passion for caring and the motivation to help us achieve our ambitions, we would love to hear from you.If this role sounds like the next challenge you want to get your teeth into, you have the qualities we are looking for and you share our values, we'd love to hear from you.Home Instead are committed to equal opportunities and welcome a broad diversity of talent to apply.
Home Instead reserves the right to cease any advertising prior to the published closing date for a role that receives a high number of applications.