Join a thriving brand at an exciting time! We're seeking a talented Brand Executive - Digital (Fixed Term) to join our dynamic team. As we embark on a fresh rebranding journey, this is the perfect opportunity to make your mark.
Duration: Fixed Term 1 Year
Work Pattern: Full Time, Monday to Friday
Objective: Ensure the brand identity remains consistent and effective across all channels and touchpoints. The Brand Executive will play a key role in maintaining and strengthening the brand's presence.
Key Responsibilities: Brand Guidelines Enforcement: Maintain brand guidelines across all touchpoints and channels. Campaign Coordination: Coordinate the digital elements of brand campaigns, ensuring they are delivered on time and aligned with brand strategy. Metrics Tracking: Track brand and business metrics and contribute to overall marketing and business reports. Social Media Content: Manage the creation and rollout of content across social media, ensuring alignment with brand guidelines and delivery against KPIs. Email Campaigns: Implement and manage email campaigns aligned with overall campaigns and brand identity. Website Updates: Update websites to ensure content aligns with brand guidelines, including tone of voice. Required Skills and Experience: Previous experience in content and digital marketing or a related field. Qualification in marketing or similar. Proficiency in design software, such as Adobe Photoshop and Canva. Experience with digital marketing tools including website CMS. Familiarity with CRM software, such as HubSpot or Mailchimp. Excellent written and verbal communication skills to effectively convey brand messaging. Ability to develop creative and innovative content. Proven results in creating social content and building communities. A keen eye for detail to ensure brand consistency across all channels. Ability to work effectively in a fast-paced environment. Experience with digital analytics tools, such as GA4. Experience in SEO and PPC would be beneficial. Benefits: Staff Discount: 2 x 100% discount on spectacles or sunglasses or annual supply of contact lenses per calendar year; 6 x 50% discount on spectacles or sunglasses for family and friends. High Street Vouchers: Access to a partner discount platform providing discounts for high street shops, supermarkets, restaurants, and cinemas. Employee Assistance Programme: Free access to confidential support for personal and work-related issues; Wellbeing and Mental Health Support. Pension Scheme/Salary Sacrifice: Cycle to Work Scheme: Promoting healthy lifestyles and reducing carbon footprints. Hybrid Working: Ready to be part of something exciting? Apply now.
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