Blue Legal have collaborated with one of the world's leading Accountancy firms, who are looking for a Senior Marketing Executive to join their London office. The role holder will implement and execute the marketing strategy and plans for one of the firm's largest service lines. The firm are looking for an all-round marketer with creative ideas and an exceptional eye for detail. This is a fantastic opportunity for an experienced Executive looking to take the next step in their career.
The Responsibilities: Provide support with the delivery of marketing campaigns, analysing ROI and following up on BD using appropriate marketing channels.Assist with the development of the communications plan, working closely with the Marketing Manager and key stakeholders, reporting on success and suggesting improvements.Utilise all available tools, obtaining specialist support and advice where necessary.Ensuring content is updated for the firm's intranet and website, with upcoming activity, tools and credentials.Making best use of firm's CRM system, maintaining lists for Marketing and BD activity and ensuring relevant follow-ups.Management of a variety of internal and external events.The Candidate: Previous experience working within Legal / Professional services.Understanding of marketing tactics in order to achieve business strategy and measure ROI.Strong understanding of digital marketing activities, email marketing and social media management.Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.
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