Your Role and What You'll Be DoingThis role will be responsible for the implementation of the business unit go to market strategy to drive growth.
You will assist in the end-to-end execution of campaigns, from concept through to delivery, ensuring that each campaign meets its objectives and delivers excellent results.Deliver integrated B2B and B2C marketing campaigns and report against campaign objectives and key performance indicatorsEnsure all marketing materials / campaigns adhere to brand guidelines and all written content we produce is in line with our tone of voiceManage the implementation, tracking and measurement of integrated marketing campaigns, on time and within budget.Measure, quantify, and report performance of go to market plans and campaignsProduce content on Turtl, Luman 5 and Papirfly without the aid of a designerAbout YouDegree Qualified – CIM qualified is desirableProven success (agency or in house) in executing marketing campaigns and delivering go to market strategies including campaign activation and measurementProficiency with marketing platforms, such as Dynamics, Sitecore, Dot Digital, Splash, Lead ForensicsA data-driven approach to decision-making and campaign optimisationGood organisational skills, with the ability to manage multiple campaigns and initiatives simultaneouslyOur Benefits - What We Can Offer You25 days holidays as standard plus bank holidays - You can 'buy' up to 35hrs of extra holiday too.Generous and flexible pension schemes.Volunteering days – Two days of volunteering every year for a cause of your choice (fully paid)Westfield Health membership, offering refunds on medical services alongside our Aviva Digital GP services.
We also offer a wide range of well-being initiatives to encourage positive mental health both in and out of the workplace and to make sure you're fully supported.
This includes our Flexible by Choice programme which gives our colleagues more choice over a hybrid way of working subject to role, team and client requirements.We have been ranked in the Best Workplaces for Wellbeing for Large Organisations for 2024!Our responsible business programmes are fundamental to who we are and our purpose.
We're committed to being a diverse and inclusive workplace where our colleagues can flourish, and we have established a number of inclusion network groups across our business to support this aim.
Our commitment to Social Responsibility, community investment activity and tackling climate change is a fundamental part of who we are.
It's made up of four strands: Our People, Our Community, Our Environment and Our Pro Bono.