Campaign Designer / Senior Campaign DesignerLocation: Hybrid
Salary: Dependent upon experience
Reports to: Lead Designer / Paid Media Marketing Manager
About usItineris is a multi-award-winning full-service digital agency with a talented team of marketing strategists, creatives, and developers.
Paid media sits at the heart of the performance marketing team and serves as the focus for many of our clients' business goals. We believe that with the right information and expertise, anything is possible.
We are recruiting an experienced and motivated designer to work on the assets required for our clients' digital marketing campaigns, including display, and paid social advertising creatives, landing pages, and in some cases email templates and other assets.
This is a hybrid role with 2-3 days per week in our trendy Shoreditch office alongside occasional client visits.
About you!Passion: You'll be passionate about design and marketingProcess: You'll need to be able to show us your process from start to delivery.Design: Proficiency in Figma, Adobe Creative Suite, and anything design-related, and familiarity with design systemsJourney: Understand the importance of a user's journey across a business lifecycle.Accessibility: A thorough understanding of accessibility across the web.Engagement: Experienced in creating low and high-fidelity interactive prototypesMotion: Have exposure to After Effects and Premiere Pro in creating animated content and videosStandards: Familiar with Paid Media Ad specifications, HTML 5, HTML, CSS, and web standardsYour role in the teamCreating inspiring, strategic, and innovative campaign assets that attract attention, enhance user engagement, and drive conversions.Working with the Paid Media team to review and analyze end-to-end consumer journeys and deliver ideation sessions to inspire and develop creative direction.Design of digital advertising creatives primarily to be used across paid social (Facebook, Instagram, Snapchat, LinkedIn, TikTok, etc), display (Google Display Network and Programmatic), and other digital channels (including Spotify and YouTube, for example)Design of landing pages and landing page variants for CRO and A/B testing campaigns.Additional digital asset design as required, for example, email templates.Leading design projects involving a full creative process and bespoke asset deliverables.Developing a templated approach to delivering high-performing assets quickly, where the focus of our work is on media buying and campaign management.Evangelizing the value of creative and its potential to transform experience, engagement, and results to clients and colleagues.Working with colleagues on the Itineris creative team to ensure the highest standards of process, delivery, and communication/collaboration are maintained.Role requirementsThe successful applicant will have a passion for design's ability to achieve breakthrough digital campaign performance. When talking through your portfolio of relevant work, you will naturally focus on the performance gains achieved by your designs and "aha moments" either in your own development, or in the minds of clients that you have helped to realize the power of creativity to deliver breakout results.
You will have experience designing for ambitious and demanding clients and relish the accountability that comes with setting and achieving clear performance objectives for your creative work. This experience will include sketching concepts, developing wireframes that adhere to best practice from a performance POV, and briefing technical resources ranging from HTML cut-up agencies to animators. As such, you will need a solid understanding of modern digital design technology/processes and have used a range of design tools including Figma and Adobe platforms.
Nice to have'sExperience working on multiple client accounts concurrently in a fast-moving agency environment.Confidence in running ideation sessions, presenting creative work, and evangelizing the power of design to our internal teams and your clients.Knowledge of fundamental digital design principles (conversion theory, user experience, HTML/CSS, etc).Understanding of marketing principles and end-to-end customer journeys.Organizational and project management skills.Strong interest in modern technologies and the digital industry.A team-player with a positive, can-do attitude, and a good sense of humor.If you're a digital specialist that wants to make a bigger impact, we'd love to hear from you.
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